San Francisco, August 1, 2024 – Brave group US Inc., a wholly-owned subsidiary of Brave group, announces that the VTuber company IDOL VIRTUAL TALENTS LTD will join Brave group and confirms the effective transfer of business of the VTuber group idol on August 1, 2024, ensuring the continuity of their activities.

Background & Future

As part of its global expansion, Brave group has opened five offices in four different countries and has launched several international projects such as holding auditions for English-speaking and Chinese-speaking talents while also expanding in Europe, bringing the number of international projects to six, including idol, with a total of 56 talents under the group’s umbrella as of August 1, 2024.
IDOL is a fast-growing VTuber startup launched in March 2022 that achieved rapid success with the launch of the English-speaking idolEN VTuber group in November of the same year. In May 2024, the group launched the Spanish-speaking idolES VTuber group, bringing their total of YouTube subscribers to around 1,600,000 followers.

Following this merger, idol will retain its identity while being under the management of Brave group US, alongside the existing VTuber project V4Mirai. Through these two projects, the group will work towards the development of their international activities with a focus on the merchandising offering and the North-American market.

Words from the representatives

Aviel Basin, Founder & ex-CEO, IDOL VIRTUAL TALENTS LTD

I’d like to announce that I will be stepping down as CEO of idol and passing the wand to Brave group. It feels surreal to say goodbye to something that’s been such a big part of my life, but it’s time for a new chapter—for both idol and me.
When I founded idol, it was all about giving amazing creators the spotlight they deserve and challenging what VTuber agencies should be. Looking back, I’m amazed at how far we’ve come, and I’m grateful for every moment.
I wish the best of luck to Brave group, and I’m genuinely excited about what this means for idol. They’re just as passionate and committed to taking our original vision to the next level and I trust them to lead idol into a promising future.
To everyone who’s been part of this journey—thank you from the bottom of my heart. Your support during the highs and the lows kept us going. As I move on, I take with me not just memories but invaluable experiences and lessons that I will cherish forever.
I can’t wait to see how idol grows and evolves. Here’s to new beginnings, continued success, and maybe, our paths crossing again someday.
With all my thanks, Aviel

Norikazu Hayashi, CEO, Brave group US

As a lot of VTuber agencies were facing a large number of challenges, IDOL managed to become one of the leading VTuber agencies in a short time thanks to Aviel’s innovative marketing strategy as well as thoughtful support to the talents. We did use some of his marketing techniques as a reference when we launched V4Mirai.

We are very excited to carry on the legacy of idol and are looking forward to working together with their talents, hoping to shape the North American market together.

Keito Noguchi, CEO, Brave group

idol has been one of our key business partners and has decided to join our group and integrate their business into ours.
It is our first time integrating a non-Japanese VTuber agency into Brave group. However, we consider it a great opportunity to reinforce our presence globally.

We are confident that this venture will also have a significant positive impact on the whole North American market and strongly hope that the VTuber culture will keep spreading even further around the world, birthing forth talented individuals and amazing content for people to enjoy.