Brave group and Shochiku jointly develop global IP (Fortnite content)

~New global business that leverages the strengths of both companies~

Brave group, Inc. will launch a game metaverse business in collaboration with Shochiku Co. The first project is a Japanese horror themed world “[Ju-en] the Cursed Park”, co-produced with Shochiku J-Horror Creative Team, a haunted house brand long developed by Shochiku, on the “Fortnite” game platform with 500 million users worldwide. The world will be co-produced with Shochiku J-Horror Creative Team. In addition, “Ju-en Produced by Shochiku J-Horror Creative Team”, a real event linked to the game map in “Fortnite”, will be held at night at Seibuen Leisure Park for the members of a benefit club. Please look forward to an intense, new-age frightening experience with mystery-solving and immersive elements, which will be developed in both real and virtual worlds.

Background & Information

Brave group’s purpose is “Japanese Adventure. World Wide Romance”, with the mission to “Strike Wonder in 8 Billion Hearts”. With this purpose and mission in mind, Brave group has been developing IP businesses such as the next generation Virtual esports project “VSPO!” (*1) and the virtual music label “RIOT MUSIC” (*2), the platform business which operates “colleize”(*3), an EC site specializing in official goods and officially licensed products of anime, manga, etc.,and “ME Campus (*4)” , a virtual school city, and the esports business, which produces the esports school “CR Gaming School(*5)”. We intend to work on further business fields such as XR business, DX business and incubation businesses.

Shochiku’s mission is to deliver diverse content that meets the needs of the time, and the company focuses on providing next-generation entertainment by co-creating with a variety of creators and utilizing cutting-edge technology.

In this joint development project, we are working with Shochiku to develop new businesses that leverage the strengths of both companies.
Through this initiative, we aim to develop new services that cross the expertise and technologies of each company and promote a new business model for the game metaverse.

(※1) ぶいすぽっ!:https://vspo.jp/
(※2) RIOT MUSIC:https://riot-music.com/
(※3) colleize:https://colleize.com/
(※4) MEキャンパス:https://mecampus.org/
(※5) CR Gaming School:https://cr-gs.jp/

About Ju-en

Ju-en is a new horror project set in an amusement park produced by Shochiku J-Horror Creative Team, a haunted house brand developed by Shochiku since 1998. Utilizing Shochiku’s accumulated knowledge of film and theater, we will deliver a terrifying experience to people in Japan and abroad, transcending the boundaries of the real and virtual worlds, as if you were lost in the world of Japanese horror films.

Did you know?
The “cracks” that connect the underworld and this world are hidden in places where many people gather.
Even in this place, which is crowded with visitors during the daytime, you can see it there.
But don’t worry.
As long as you have the Sealing Charm, nothing will happen to you.
However, if you find a crack in the wall without the charm, please be careful.
There may already be some non-human beings around you.

Game Map Information

<Title>
[Ju-en] the Cursed Park

<Map Release Date>
March 31, 2024 (scheduled)

<About>
Set in a retro amusement park from the Taisho and Showa eras, this “horror map” allows users to explore and clear missions while running away from the approaching characters. As a detective, the user can enjoy various missions and gimmicks while recovering foreshadowing hidden in the amusement park.
The world of Japanese horror is recreated with Brave group’s unique character creation and spatial reproduction, as well as Shochiku J-Horror Creative Team’s unique direction and story.

<Map Image (Leisure Park)>

*About Fortnite.
A metaverse platform released by Epic Games, Inc. in the United States in 2017 and currently has more than 500 million users worldwide. In addition to multiple modes such as “Battle Royale Mode”, in which up to 100 players compete against other players for survival, and “Creative Mode”, in which players can create their own worlds, in 2020 rapper Travis Scott performed a live performance on Fortnite In 2020, drawing 12 million people and generating $20 million in sales, establishing the game as one of the world’s leading metaverse platforms.

About the real event “Ju-en Produced by Shochiku J-Horror Creative Team”

<Event Name>
Ju-en Produced by Shochiku J-Horror Creative Team

<Date/Time>
April 13 (Sat) and May 11 (Sat), 2024, 18:30-21:00

<Venue>
Seibuen Leisure Park (2964 Yamaguchi, Tokorozawa, Saitama 359-1145)

<About>
A horror event where visitors can enjoy immersive horror experiences, mystery solving, and attractions in conjunction with the Fortnite World “Ju-en” at night at Seibuen Leisure Park. In the Sunset Hill Shopping Arcade area, “Zombie Photo Spot” and “Obaken Zombie Escape” by Honancho Haunted House Obaken will also be held.
(*Special tickets must be purchased to experience the Obaken Zombie Escape.)

<How to register>
This event is for members only of “Employee Welfare Club”, an employee benefit outsourcing service operated by RELO Club, and “Club Off (Club Off Alliance)”, a corporate member benefit service. Members are requested to register for the event by searching for application No. 5089198 on the members-only website.
Please refer to the information on the members-only website for details.

<Organizer> RELO Club Co.
<Planning & Creation> Shochiku J-Horror Creative Team
<Cooperation> Honancho Haunted House Obaken
<Production> PK Theater

 

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